宮﨑あおい TOKYO HREAT(東京メトロ) 【2】

scale and proportion to create mood - use of large type to be playful. The large O's frame the faces in the design, making you focus on them. The faces are smiling creating a mood of happiness and playfulness.

London Transport - "Design for Shopping" poster, designed by O'Keeffe, 1935

“ Design for Shopping poster for London Transport, 1935 Design by O’Keeffe ” You just can’t beat London Underground posters - a superb mix of art, design and branding.

Pinterest
Search