The photos here are breathtaking. The grid-based layout on the second page organizes the photos and text for maximum impact, guiding the eye smoothly around the page. The design makes the most of the white space in an artistic, and logical presentation.
I really look forward to the Sephora Beauty Insider emails. It doesn't feel like spam or an ad, it's informative and effective! Almost like receiving a clip from a beauty magazine in my inbox every day.