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Ad for women's Levi's from the gone-and-truly-missed County Seat stores.

Ad for women's Levi's from the gone-and-truly-missed County Seat stores.

County Seat ad: Levi's Jeans - An American Tradition.

County Seat ad: Levi's Jeans - An American Tradition.

Levis

Levi ad

Handbill Overalls Spring Bottom Pants ad, 1899 Levis, "Men's Overalls, Bloomers, Open and Closed Front Jumpers"

Levis Water-Less, Benefits campaign (Tia Grazette, 2010). Illustration by Johnny Lighthands.

Levis Water-Less, Benefits campaign (Tia Grazette, Illustration by Johnny Lighthands.

Levi Explore : Life Cycle of Jeans Good stuff on sustainability, although the lack on information about factory conditions is concerning.

Freya Walker: This shows Levi jeans life cycle. They take the environment into account, from the fields to transportation to the stores, Chemicals, water and about of fuel is all reduced to the minimum. Regular jeans use 42 litres to create but Levi Water

Levi's AD, 1954 "Know Your West" BAG YOUR JEANS @ http://haveheartdaily.net/bag-your-jeans.html

Levi's AD, 1954 "Know Your West" BAG YOUR JEANS @ http://haveheartdaily.net/bag-your-jeans.html

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