[Transparency] Fruit Yogurt Designed by Mika Kañive. The clear packaging shows off the fruit and yogurt inside, unlike conventional fruit yoghurt. It gives consumer an impression that the fruits are fresher with their straight forwardness.
Pentagram: Michael Bierut, partner-in-charge and designer; Katie Barcelona and Aron Fay, designers. Illustrations by Christoph Niemann. Font design by Jeremy Mickel based on a hand-drawn alphabet by Michael Bierut.
///// Root Beer concept for the fictional "Ipswich Brewing Company", for college project (Jordan Bell, James Utley, Keith Jernigan, Aubrie Barrnett and Zack Gulliani). See other designs by the group by clicking the image.
Mighty Rice : Simple, Duo-chromatic I have never seen rice packaged like this before I love the black and white design, and the size. Each packet for me would last about a week, so I like that each packet should be fresh: