WWF advertising campaign where they released a series of images of endangered animals fading away into dust. This is a really nice graphical piece using a nice visual tool/metaphor. But it doesn't strike hard enough, it doesn't make me think any deeper about the message they are trying to communicate. It is to soft and to focused on looking nice to strike a human emotion to act. これらの動物が絶滅しそうになっていることがすごく伝わるし、何かしないとと思わせるクリエイティブだと思う。

Public service advertisements designed by World Wildlife Fund

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Creative advertising and campaigning…

Biolink Shampoo Advertisement: To promote smooth and intense hydration effects of the shampoo Biolink VCO, stickers were placed on the floor and surrounded by signs that indicated that the floor was wet.

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