McDonald's free wifi print ad is simple, clever and clear. They need to advertise that they have free wifi so very cleverly made the wifi symbol look like fries. It is quite clearly a mcdonalds ad and is easy to notice from afar.
Phones Down, Bottoms Up: Guinness Goes Anti-Tech in New Ad
I found this ad to be very clever due to its unique way of showing that McDonalds is open at night with the spotlights that are shining the light to light up the display create the famous golden arches.