There is consistent proximity throughout the logotype. The negative space forming the "N" makes sense with the name because looking at the logotype engages the audience when locating the "N". I also think the logotype font works well bold.
Designspiration — SeptemberIndustry - The best in international graphic design and everything in between every week. CLASSY TYPOGRAPHY i like this logo. looks like a bike the one below. its simple but at the same time complex.