Inspirational innovation

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Science meets art​ Our colour palettes are as carefully engineered as our machines. Inside the lab, a team of Colour, Materials and Finishes experts continuously evolve the look and feel of our technology, so that we can release new and special editions. ​ This season’s Vinca blue and Rosé has a porcelain-like texture, the result of precision-applied satin paint topcoats. Art, Design, Texture, Technology, Dyson, Lab, Innovation, Evolve, Release
Dyson Colours, Materials and Finishes
Science meets art​ Our colour palettes are as carefully engineered as our machines. Inside the lab, a team of Colour, Materials and Finishes experts continuously evolve the look and feel of our technology, so that we can release new and special editions. ​ This season’s Vinca blue and Rosé has a porcelain-like texture, the result of precision-applied satin paint topcoats.
​ “How to achieve the 600-mile range was our key focus. Batteries had to be the best we could offer, and then some.” – James Dyson ​ ​ The Dyson EV project has accelerated our research into batteries. Our scientists are working to engineer a new generation of compact and highly efficient solid-state batteries. For future pioneering technologies. Compact, Range, Engineering, Efficiency, Engineer, Batteries
Dyson’s battery research
​ “How to achieve the 600-mile range was our key focus. Batteries had to be the best we could offer, and then some.” – James Dyson ​ ​ The Dyson EV project has accelerated our research into batteries. Our scientists are working to engineer a new generation of compact and highly efficient solid-state batteries. For future pioneering technologies.
Engineering the Dyson EV
”It’s a brilliant car, with very special features and created by a highly intelligent team.” – James Dyson​ ​ We entirely repurposed Hullavington Airfield in 2017, specifically to work on the Dyson EV project. ​ ​ Ultimately it was commercially unviable for Dyson, but everything we learnt and the technology we developed has now made Hullavington the home of our work on wearables and robotics.
How Dyson is bringing farming and engineering together.
“Initially our farming operations were entirely separate from Dyson, quietly getting on and improving the ways they worked. Now we see the mutual benefit of bringing our farming and technology businesses slightly closer together.” – James Dyson.
Engineering origins – embracing failure
“Folklore depicts invention as a flash of brilliance.” “That eureka moment! But it rarely is, I’m afraid. It’s often more about failure than ultimate success.” – James Dyson Failure is a vital part of developing at Dyson. Only by learning from what went wrong can we continue to make improvements. We celebrate trial and error, and encourage our people to take risks, fail fast and push the boundaries of what’s possible.