It has a great tranquil, soft beauty. I love the simple black & white color scheme. I especially love how the only thing black are the tree branches,so with the white fill of the A & the white background, it's creating great negative space.
LOGO: Super intricate, which won't be good for bag designs but that is FINE. Maybe instead of chinese fonts it could say ZCM down the side and add coffee related stuff. Sun mountains, shipping containers, beans, etc
I have no idea who the artist is or anything due to the language the website is in but I have included the website URL: Line work is very nice. Color choice is good as well, I want to understand the color choices they used.